Incongruity Between Image and Text

People often say first impressions are everything. They’re provide the initial insight into in person or object and lay the foundation for all future interactions. When you visit The Really Big One article on the New Yorker website, your eyes are immediately drawn towards the image of the California Coast. The bold red coloring of the …

Project Nim: Giving a Chimp A Voice

  Project Nim is a documentary that revolves around a chimpanzee who was part of an experiment attempting to finding out if animals could develop a linguistic ability like that of humans. Very fittingly, the film attempts to give a more definitive voice to the “talking” chimp. Project Nim employs various visual and emotional tactics …

Engagement vs. Information

  The article Waiting for Light provides an enthralling look into how solar powered lamps is transforming the lives of those bereft of electricity in rural India. It’s introductory paragraph about the “mango skin” sky and the enchanting pattern of scattered lanterns give the article a degree of charm. In fact, almost everything about this …

Ad Revenue of Popular Science

This week, my class was tasked with reading “Robot Replicates How Our Ancestors First Walked on Land” in Popular Science and “Robot Helps Study How First Land Animals Moved 360 Million Years Ago” by from Georgia Tech News. Upon viewing both websites, one will notice that the articles are significantly different in their lengths and …

NAVS Reflection

This week, we were assigned to read an article titled Mice and Rats in Research by the NAVS organization One of the first things I noticed when I opened up the website was the logo. It was simply a white paw print(see above), but as simple as it was, I still found it emotionally stirring. So I …

Visual Rhetoric of UCS Site(9/2/2016)

During class on Wednesday, we discussed rhetoric in terms of the Union of Concerned Scientists website. After class, I decided to check out other websites with the same purpose, of getting donations, as the UCS website. One aspect of the websites that stood out was the similarities in the menus of the website. Many of …